Web Design / SEO
(
Media & Signage
)

GESS

Overview

The House of Holloway we were tasked with revitalising the digital presence of Global Erecting Sign Services (GESS), a company renowned for working with some of the world’s biggest brands. Despite their outstanding work and unmatched attention to detail, their outdated and non-responsive website no longer reflected their industry-leading status. A full redesign was essential to elevate their online footprint.

Sector:
Global Media & Signage
Client:
Global Erecting Sign Services
Services:
Web Design / SEO

Introduction

This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.

Our Key Deliverables

- A fully responsive website, ensuring seamless usability across all devices.

- Updated navigation for a more intuitive and user-friendly structure.

- Fresh, modern design to reflect GESS's position as an industry leader.

- Comprehensive on-page SEO strategy to ensure strong keyword rankings.

SEO Results

Through strategic SEO implementation, GESS now ranks no.1 for a wide range of industry-specific keywords, such as:

- bespoke signage systems
- cabin wrap signage
- concrete core wraps
- core wraps for construction sites
- dynamic arena branding
- high-altitude sign installation
- lighting banners installation
- rope access signage
-sporting branding solutions

When you’re at the top of search results for critical keywords the impact is transformative, saving substantial costs on paid ads while driving organic traffic directly to your site.

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A flexible solution with seamless integration into Webflow as a platform — delivering intuitive brand management and the power of customization.
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Lockup
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Lockup
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
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Branch location sign
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Van wrap design
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Billboard design
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
By aligning their digital presence with their industryleading standards, we’ve positioned GESS as a dominant force in the signage sector.

Typography

Helvetica
/
Regular
AaBb0123
Helvetica
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Bold
AaBb0123

Colours

Capri
HEX:
#00BBFF
RGB:
00 / 187 / 255
CMYK:
100 / 27 / 00 / 00
Color name
HEX:
#000000
RGB:
0 / 0 / 0
CMYK:
100 / 100 / 100 / 100
PMS:
Black C
Copied
Color name
HEX:
#000000
RGB:
0 / 0 / 0
CMYK:
100 / 100 / 100 / 100
PMS:
Black C
Copied
Slate Grey 70
HEX:
#606060
RGB:
96 / 96 / 96
CMYK:
61 / 53 / 52 / 24
Slate Grey 50
HEX:
#8D8D8D
RGB:
141 / 141 / 141
CMYK:
47 / 39 / 39 / 03
Slate Grey 30
HEX:
#BABABA
RGB:
186 / 186 / 186
CMYK:
27 / 22 / 22 / 00
Slate Grey 10
HEX:
#E8E8E8
RGB:
232 / 232 / 232
CMYK:
08 / 06 / 06 / 00

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