Web Design / SEO / Copywriting / Social Media / Email Marketing
(
Facilities Management & HVAC
)

Clear Property Management

Overview

Clear Property Management is a forward-thinking Facilities Management company operating across London and the South East. Their outdated Wix website no longer reflected the calibre of their work or the scale of their operations. With ambitions to attract contracts from large commercial office buildings and high-profile property managers, they needed a complete redesign—visually, structurally, and strategically. The House of Holloway was brought in to expand their brand and create a professional online presence that aligned with their growth ambitions.

Sector:
Facilities Management & HVAC
Client:
Clear Property Management
Services:
Web Design / SEO /
Social Media / Email Marketing

Introduction

This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.

Our Key Deliverables

– A custom-designed WordPress website with strong commercial appeal.

– A refreshed visual identity adapted across the site– SEO-ready copy tailored to facilities management and property services- Keyword research, leading to keyword specific pages.

– Integrated links to social platforms including LinkedIn, Instagram, and TikTok- Localised SEO using duplicate homepages for cities and boroughs in & around London.

- Using the overhauled brand to create outreach email marketing campaigns- Managing Clear Property Management social media presence.

SEO Results

We built a strong keyword strategy around the services and locations that matter most, including:

Facilities management
London-Commercial property maintenance
Planned and reactive building services
Office maintenance teams

By creating content-rich service pages and optimising for key search terms, we’ve put Clear Property Management on the map for major clients looking to outsource their FM needs.

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A flexible solution with seamless integration into Webflow as a platform — delivering intuitive brand management and the power of customization.
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
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Lockup
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
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Branch location sign
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Van wrap design
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Billboard design
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
From transforming their outdated Wix website into a polished, SEO-focused commercial platform to strengthening their brand across digital marketing, positiong them to compete for larger commercial contracts.

Typography

No-nonsense typography with weight and clarity. Chosen to communicate confidence at every scale, from business cards to billboards.

Verdana
The quick fox goes with the flow.
The quick fox goes with the flow.
Verdana
/
Regular
AaBb0123
Lato
/
Bold
AaBb0123

Colours

Brick orange and slate grey nod to the materials and environment of the construction industry. The palette is bold, functional and built to carry across every surface with impact.

Chinese Gold
HEX:
#C18E00
RGB:
193 / 142 / 00
CMYK:
00 / 26 / 100 / 24
Pure Black
HEX:
#000000
RGB:
00 / 00 / 00
CMYK:
00 / 00 / 00 / 100
Color name
HEX:
#000000
RGB:
0 / 0 / 0
CMYK:
100 / 100 / 100 / 100
PMS:
Black C
Copied
Color name
HEX:
#000000
RGB:
0 / 0 / 0
CMYK:
100 / 100 / 100 / 100
PMS:
Black C
Copied
Slate Grey 70
HEX:
#606060
RGB:
96 / 96 / 96
CMYK:
61 / 53 / 52 / 24
Slate Grey 50
HEX:
#8D8D8D
RGB:
141 / 141 / 141
CMYK:
47 / 39 / 39 / 03
Slate Grey 30
HEX:
#BABABA
RGB:
186 / 186 / 186
CMYK:
27 / 22 / 22 / 00
Slate Grey 10
HEX:
#E8E8E8
RGB:
232 / 232 / 232
CMYK:
08 / 06 / 06 / 00

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