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Web Design / SEO / Email Marketing
(
Nautical / Maritime
)
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Boatability

Overview

Boatability approached us with concerns about the performance and functionality of their current website. The issues included a hard to navigate website, noticeable dip in web traffic, low conversion rates, reliance on costly Google Ads due to poor organic ranking, lack of mobile optimisation, and dissatisfaction with their previous design and management company. They expressed frustration with the slow response time for requested changes and inquiries, both in terms of website updates and email communication. So that is where The House of Holloway Stepped in.

Sector:
Nautical / Maritime
Client:
Boatability
Services:
Web Design / SEO / Booking / Email Marketing
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Introduction

This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.

Our Key Deliverables

- Redesigned website with improved user interface and experience.

-Booking & payment functionaily that connects to the customers Google calander.

- SEO optimisation strategies for enhanced organic visibility.

- Mobile-optimised website design.- Streamlined communication and response processes.

SEO Results

By implementing a targeted SEO strategy and developing optimised content around key local search terms, the site now outranks many established boating clubs for searches including “boat clubs Portsmouth”.

Why They Chose Us

01

Custom-built website

02

Fully SEO optimised

03

Full brand identity + design system

04

Ongoing support

05

Hover over link five

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A flexible solution with seamless integration into Webflow as a platform — delivering intuitive brand management and the power of customization.
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Add caption here
A flexible solution with seamless integration into Webflow as a platform — delivering intuitive brand management and the power of customization.
Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Add caption here
This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Lockup
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Lockup
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.

Logo Applications

Built for bold visibility across every surface, the Everyday Roofing logo was designed to hold its own on everything from vans to hoardings.

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Branch location sign
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Van wrap design
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
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Billboard design
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
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This placeholder text serves as an example of how to structure your brand guidelines. Replace all content with your own copy before publishing.
Since launching their new website, we has seen strong SEO growth and a significant reduction in Google Ad spend, while strategically written content continues to generate affiliate revenue through brands such as Musto.

Typography

No-nonsense typography with weight and clarity. Chosen to communicate confidence at every scale, from business cards to billboards.

Lato
The quick fox goes with the flow.
The quick fox goes with the flow.
Lato
/
Regular
AaBb0123
Lato
/
Medium
AaBb0123
Lato
/
Bold
AaBb0123

Colours

Brick orange and slate grey nod to the materials and environment of the construction industry. The palette is bold, functional and built to carry across every surface with impact.

Cool Black
HEX:
#002360
RGB:
00 / 35 / 96
CMYK:
100 / 64 / 00 / 62
Golden Poppy
HEX:
#6ce5a7
RGB:
108 / 229 / 167
CMYK:
53 / 00 / 27 / 10
Color name
HEX:
#000000
RGB:
0 / 0 / 0
CMYK:
100 / 100 / 100 / 100
PMS:
Black C
Copied
Color name
HEX:
#000000
RGB:
0 / 0 / 0
CMYK:
100 / 100 / 100 / 100
PMS:
Black C
Copied
Slate Grey 70
HEX:
#606060
RGB:
96 / 96 / 96
CMYK:
61 / 53 / 52 / 24
Slate Grey 50
HEX:
#8D8D8D
RGB:
141 / 141 / 141
CMYK:
47 / 39 / 39 / 03
Slate Grey 30
HEX:
#BABABA
RGB:
186 / 186 / 186
CMYK:
27 / 22 / 22 / 00
Slate Grey 10
HEX:
#E8E8E8
RGB:
232 / 232 / 232
CMYK:
08 / 06 / 06 / 00

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The House Of

Holloway

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Designed by The House of Holloway.
The House of Holloway is a leading Digital Marketing Agency. We push the boundaries in a diverse array of digital services, with expertise across multiple disciplines to deliver bespoke and innovative solutions, ideal for boosting your online presence.
Company Number - 15379432,
VAT Number - 486532853
Website Design Portsmouth
Website Design Guildford
Website Design Essex